This Privacy Policy outlines the guidelines of 17Seven Design Studio (referred to as the "Company") regarding the collection, utilization, and sharing of information provided by the users and visitors of our website (collectively termed "Users"). The Company will only use User information in accordance with this Privacy Policy. By using the Website, every User agrees to adhere to the principles of this Privacy Policy.

Definitions: In this document, "You", "Your", or "User" refers to the individuals accessing the Website or our services, whereas "We", "Us", and "Our" pertain to the Company, including its affiliates and partners.

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Purpose of This Privacy Policy
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This Privacy Policy is issued in accordance with:

• Section 43A of the Information Technology Act, 2000
• Regulation 4 of the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Information) Rules, 2011 (the “SPI Rules”)
• Regulation 3(1) of the Information Technology (Intermediaries Guidelines) Rules, 2011.

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Definition of Personal Information

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As per the SPI Rules, "Personal information" refers to any data relating to a natural individual that can be used, directly or indirectly, along with other information, to identify the person. Information that is publicly available or accessible under the Right to Information Act, 2005, or other laws, is not considered sensitive personal data or information.Additionally, the SPI Rules define "sensitive personal data or information" as personal details about an individual related to:

• Passwords
• Financial data like bank details, credit/debit card information, or other payment details
• Physical, physiological, and mental health conditions
• Sexual orientation
• Medical history and records
• Biometric data
• Information obtained by corporations through lawful contracts or otherwise
• Visitor information provided at registration or thereafter
• Call data records.

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Information Collection

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We gather information via our website to enhance our services for Users. This includes information directly provided by Users and data collected through service usage. Personal Information might include your name, address (both residential and email), phone number, and any other necessary data to utilize our services effectively. Generally, Users can explore the Website without submitting Personal Information. However, once provided, the User’s identity is no longer anonymous. Fields may be marked as required or optional, and Users can opt not to submit information by not using certain services or features. We also collect device information, such as the hardware model, operating system, and unique device identifiers.

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Use of Collected Information

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The gathered information is used to deliver personalized features and improve our services. This data helps us analyze market trends to tailor our offerings accordingly, ultimately enhancing User experience, satisfaction, and our User base. User consent is required before using information for any purposes other than those outlined in this Policy. Information shared voluntarily by Users is not considered publicly disclosed.

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Sharing of Personal Information

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We may need to disclose information to enable User access to our services, comply with legal responsibilities, enforce our User Agreement, and prevent or investigate fraud or illegal activities. When shared with third parties, Personal Information is covered by strict confidentiality agreements. We might release personal information if legally required or if it's necessary to respond to subpoenas, court orders, or other legal procedures. Personal Information may be disclosed to law enforcement or third parties, under the assumption it’s necessary to enforce our Terms or Privacy Policy. If we merge or are acquired by another entity, or go through restructuring, your personal information might be shared or sold, and the new entity will adhere to this privacy policy regarding your data.

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Information Security

We regularly review our data processing and storage practices to guard against unauthorized access. Our Employees and Agents handling such data are bound by confidentiality agreements, and non-compliance can result in severe penalties or legal action, depending on the severity.

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Choice/Opt-Out

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Users can opt-out from receiving our promotional or marketing communications after account setup. Personal information can be removed by unsubscribing or deleting an account on our Website.

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Consent

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By using our Website and providing personal information, Users consent to the information collection and usage under this Privacy Policy, including the sharing of their data as detailed herein. Our Website might host publicly accessible blogs or forums, and any information shared there can be read and used by others.

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This document is an electronic record under applicable Information Technology laws and amendments regarding electronic records. It doesn’t require a physical signature. The Company may occasionally update this Privacy Policy. The effective date below shows the last revision or significant change. Check this date to see if there have been changes since your last review.